Making a Smaller Story BIG
Last December a client was describing the problems they faced in delivering food to homebound seniors. Traffic was costing them—time and money. Traffic was a hot topic in December 2021 as people, still worried about taking mass transit during COVID, were getting around by car, causing huge traffic jams. We recognized that media could be […]
Supporting People to Tell Their Own Stories
Sharing participant stories is a great way for nonprofits to engage key stakeholders and move them to action. Here are our best practices when it comes to working with individuals—many with sensitive or traumatic experiences—to tell their own stories.
Promoting Your Policy Paper
Putting together a policy paper is only half the battle. Then you have to get it in front of the right people.
Five Years with Troop 6000
Girl Scouts of Greater New York recently celebrated the five-year anniversary of Troop 6000—an initiative to bring Girl Scouting to NYC Family Shelters. Our team has proudly supported its mission through storytelling at every step of the way.
Promoting Your Event to Build an Audience
Learn how our team used targeted media pitching and “newsjacking” to help an arts and culture client sell out performances.
